Ubisoft is justifiably annoyed that a file containing confidential information and images about upcoming games has made its way onto the Internet. An inquisitive web surfer pulled the file from Ubisoft's FTP site and posted it on the web; the information is disseminating rapidly.
Confidential information or trade secrets can be among a company's most valuable assets, and it is important to protect them carefully (including by using legal documents such as confidentiality agreements and non-disclosure agreements, as well as by implementing effective technological and physical security procedures and practices). This is particularly true in the digital and high-tech context, where hackers and techies delight in ferreting out and distributing information that companies would rather keep confidential.
Coverage at http://shorl.com/defrusemileni (GameSpot)